Performance Overview
Shopper analysis by category & period
Period Type
Period A (Before) *
Period B (After) *
Section *
— Pilih Section —
Category
— All —
Performance Detail
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Buyer Trend
X-axis: Period · Y-axis: Unique Buyers
📅 Trend Periods:
— All —
Promo vs Non-Promo (by Section)
Buyer share distribution
Period Type
Period A *
Period B *
Section *
— Pilih —
Category
— All —
Brand Before
— All —
Brand After
— All —
Switch vs No Switch
Destination Switch
Promo Influence on Switchers
Period Type
Period
Section A (Rows)
— Pilih —
Section B (Cols)
— Pilih —
Category A
— All —
Category B
— All —
Score = Confidence 70% · Support 25% · Lift 5% · Hover sel untuk detail
Affinity — Category
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Select tab to view affinity matrix
Top Pairs — Ranked by Score
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